Shock Value is the second studio album by American producer, Timbaland, released on April 3, 2007 by Mosley Music Group (distributed by Interscope Records) and Blackground Records. It features a variety of artists such as Fall Out Boy, Justin Timberlake, The Hives, Keri Hilson, Nelly Furtado, Missy Elliott, 50 Cent, Tony Yayo, Dr. Dre, OneRepublic, Elton John, Magoo and Nicole Scherzinger.
The project became a phenomenon in the musician’s career, reaching at its peak number five in United States, number two in the United Kingdom and Canada, and number four in Poland, Denmark and New Zealand. It also topped the Australian, Austrian and Irish album charts.
Five singles were released to promote Shock Value.
The Grammy-nominated “Give It to Me” featured frequent collaborators Justin Timberlake and Nelly Furtado and was released on February 6, 2007. It became his only #1 single in the US to date, but spawned a controversy between the producer and Scott Storch, saying in his verse:
I’m a real producer and you just a piano man
The fan-favourite second single, “The Way I Are” featured vocals from Keri Hillson and D.O.E.. It made its official premiere at the beginning of July the same year, reaching #1 in the United Kingdom, Scotland, Australia, Canada, Hungary, Denmark, Norway, and the Top 5 in 14 countries.
The soul-ish inspired third single featuring OneRepublic, “Apologize,” dropped in September, receiving major commercial success and peaking at #1 on 16 charts.
The final two, albeit less popular, singles were “Scream” and “Throw It on Me,” dropping shortly before the release of the album.